The Situation in Sumatra

  One of the most important aspects of my job is planning ahead so that Red Rock Roasters has enough green coffee of the quality we need so that we can deliver a steady stream of single origins and blends to our restaurant, hotel, cafe, and grocery store clients, as well as, of course, our devoted home consumers. When there is unpredictability in the coffee supply chain, it is my job to … [Read more...]

Free Coffee Cupping, February 17th at 10AM!

Taste coffee like the pros!  Cupping is the name for the industry-standard method of brewing and tasting coffee. Come slurp with us as we compare different coffee origins. Have you ever wanted to be able to identify where a coffee came from just by tasting it? This is a building block class for developing that skill. When: Saturday, February 17th at 10:00 AM Where: Our roaster, 4801 … [Read more...]

Let’s Talk About Pumpkin Spice!

By mid-November, Pumpkin Spice Latte season is already almost over, as Peppermint Mocha Latte season dawns on us. As you know, we at Red Rock Roasters are passionately agnostic on the subject of what you put in your coffee. We just make the best coffee around and let you do the rest. But having read this amazing article on Peter Giuliano's blog this weekend, I really wanted to take a minute to … [Read more...]

We got a Fantastic Article in Alibi!

We got a great article in the Alibi.  Here's an excerpt: Chances are you’ve had a cup of coffee from Red Rock Roasters, the Albuquerque-based, family-owned coffee roasters—you just never knew it. That’s because, since 1993, the bulk of their business has been dealing directly to restaurants, finding terrific coffee the world over and offering instruction and technique to their clients. At Red … [Read more...]

Our Trip to a Mexican Coffee Finca

A Note on Photography at Origin: Maybe it's because of my cultural studies background, but I have always done a sustained eyeroll at the images used to market coffee. Anonymous hands cupping ripe coffee cherries; the roaster amongst coffee bushes as if just waiting for the exact moment of ripeness to hand-pick each precious cherry. These images suggest that the roaster is the discoverer of … [Read more...]


Carbonfree® certification means award-winning coffee roaster stands in true alignment with its commitment to building a healthy, sustainable industry. Albuquerque, New Mexico: Sustainable coffee is a multi-billion-dollar segment of the coffee market, with more roasters popping up every year to sell coffee with claims of environmental and/or social ethicism. Red Rock Roasters has decided to walk … [Read more...]

Cold Brew: Ubiquitous, Hyped, and Pretty Darn Tasty

  If you're drinking Specialty coffee in America in 2017, you'll have noticed that "Cold Brew" is absolutely everywhere you look: in grocery stores, on tap, at your favorite coffeeshop. It's a monumental trend and it's big business. But what's so special about it? It's just another brew method, like espresso, French press, or pourover. But unlike those methods, cold brew uses tepid … [Read more...]

Brazil: Coffee on a Grande Scale

April marks the beginning of the Brazil coffee harvest year (we cup for the new crop in July, close to the peak harvest). Brazil is by far the world's biggest coffee producer, and while Robusta yields are suffering due to climate-change-related drought (the worst seen in 70 years), last year's Arabica harvest was record-breaking. So often, when we talk about coffee production, we focus on the … [Read more...]

Coffee Review gave us a 92!

Coffee Review Gave RRR a 92!

We are honored to be featured in this recent exploration of Southwest roasters. This is our second 92-point rating, and we are very proud to be the only roasters in New Mexico who have scored over 90 points. We couldn't have achieved this kind of quality without the daily efforts of our wonderful employees, the loyalty of our customers, and of course the tremendous work of the people all over the … [Read more...]